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Tag Archives: aduke

The Value of Webinars for the Modern Marketer

What is one of the most popular technologies and tactics for generating engaging content and driving more qualified leads to sales?  Yes, it’s the venerable webinar.  And evolution in technology such as SaaS delivery models and integration with your Marketing Automation system, have made webinars more accessible than ever before. But what is the real value of webinars? And why …

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eBook: Webinars Are Easier Than You Think

Intimidating technology, expensive production, time-consuming content, tough crowds: delivering a webinar just seems too difficult and too risky to even bother. The truth is, these are all huge misconceptions, and webinars are now too easy and too valuable not to use. By completely avoiding webinars, you’re missing out on major opportunities to generate leads and engage prospects faster and better …

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White Paper: How to Capitalize on Your Collaboration Investments

It’s no secret that organizations are investing heavily in unified communications–from video, chat and voice software such as Microsoft®  Skype® for Business to teleconferencing suites. And it’s also clear that the pace of those investments isn’t slowing down. But with mobility, interoperability and the cloud changing the equation, how can companies maximize the value of their UC  investments? Phil Radford, a …

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Marketer’s Guide for Web Conferencing Solutions

Successful marketers have to collaborate effectively with a wide range of partners. They can be within your own enterprise or outside third-party teams and potential customers across the country. As a result, many teams have gone far beyond traditional conference calls and group emails and have come to rely on virtual meeting solutions to make communication easier and more efficient. But …

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A CMO’s Guide to Virtual Collaboration

Marketing departments are growing in size, skills diversity and location. And today’s CMO is more involved than ever with the entire organization—including services, sales, product, IT, HR and finance. With all these disparate stakeholders engaged, sometimes it can feel like herding cats and corralling chickens! That’s why for CMOs, virtual and online collaboration are more important than ever. Check out …

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[eBook] 5 Worst Webinar Mistakes

Nothing is worse than a webinar with crickets, glitches and awkward moments. Get your free eBook, “The 5 Worst Webinar Mistakes You’re Making (And How to Avoid Them),” today from PGi to better navigate the webinar minefield. Multitasking, short on attention and quick to leave you high and dry, webinar audiences can be a tough crowd. However, if you take …

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PGi Takes Home Three Awards for 2015 Best in Biz Awards

It is with great excitement that we announce that PGi has officially been announced as the winner of three separate awards for the 5th annual Best in Biz Awards! Best in Biz Awards is the only business awards program judged by influential industry analysts and esteemed members of the press from publications like FastCompany and Reuters.   Thanks to our …

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Checklist: 13 Ways to Promote Webinars

Beautiful presentation? Check. Expert guest speaker? Check. Webinar audience? Wait a minute, where is everyone? You put a lot of hard work into producing impressive webinars and webcasts, but when the audience doesn’t show up, all of your time and resources spent go right down the drain. Get the audience your webinar deserves with this 13-point checklist by PGi. Learn …

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[eBook] C-Suite Collaboration: Earning and Keeping Marketing’s Seat at the Table

Not surprisingly, by 2017, CMOs will direct more corporate technology spending than CIOs. However, the leader most often left out of the C-suite is still the CMO, according to research in the newest eBook by PGi. Marketing leaders, it’s time to make your mark and learn how to earn a bigger role in setting the corporate agenda. Get your copy …

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Are You Leading the Marketing Department of the Future?

Say goodbye to the marketing silo. Thanks to technology and due to the demands of the customer-centric business, marketers everywhere are facing new possibilities, challenges and levels of transparency throughout organizations. Marketing is now relying on cross-functional collaboration, digging into data and aligning with IT more than ever before. Learn how to future-proof your marketing team and effectively navigate the …

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Teamsgiving Survey WeeBook

Inspired by the notion of giving thanks in November, we surveyed our customer base to gauge attitudes and unearth insights on the way knowledge workers feel about their teams. Nearly 500 professionals from a variety of industries and a variety of company sizes replied. And guess what? Teams have a lot of be thankful for. In fact, we’d like to …

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Recap: GITEX Tech Week

GITEX is the third largest technology event in the world, and this year, PGi had the opportunity to participate as an exhibitor. The 35th annual GITEX (Gulf Information Technology Exhibition) Tech Week, hosted Oct 16-20 in Dubai, UAE, is an annual computer and electronics exhibition and conference that hosted 143,000 attendees and over 4,000 exhibitors. The exhibition hosted companies in …

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Back to the Future’s 2015 Tech Predictions

Great Scott! Today marks the day that the world has finally caught up with Doctor Brown and Marty McFly in Back to the Future Part II. More specifically, for those of you who may not be Back to the Future fans, today is the day that Marty, Doc and Jennifer visited the future in the 1989 movie. There were some …

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R.I.P. to the Traditional 9 to 5

Finally, the time has come. The long overdue death of the traditional (and soul sucking) notion of a 9-5 workplace has arrived. It may seem like an apocalyptic end for some more traditional companies, but cubicle farms and chatty watercoolers are being replaced by a more productive, eco-friendly and cost-efficient method of working: telecommuting. Whether you want to call it …

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5 Horrifying Meeting Mistakes That Will Keep You up at Night

From haunted houses and scary corn mazes to slasher flicks and your coworkers’ “Halloween costumes”, this time of year can bring around some pretty creepy and horrifying things. But sometimes even the most mundane things can be scary. Case and point: meetings. Even the most ordinary of meetings can be scary, especially if you dare to make any of these five …

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Recap: Gartner Symposium/ITxpo 2015

The theme of the Gartner Symposium ITxpo 2015, held last week in Orlando, FL, was Rise to the Challenge, and session topics ranged from strategies and tools to lead the next generation of IT to new approaches to create and maintain a digital organization and culture. A true highlight of the conference, however, was vice president and Gartner Fellow, David …

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Gartner Symposium/ITxpo 2015

This is a defining moment for CIOs and senior IT executives as a “digital wave” is sweeping through every industry, organization and culture. It’s a chance to rise up and align critical priorities and to drive business outcomes. Are you ready to rise to the challenge? PGi, a global leader in unified communications and collaboration software, will join Gartner for …

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Formula for a Winning Presentation Design

Formulating the best presentation for your next sales meeting can seem like rocket science. Where do you start? Should you use graphs and pie charts? How do you conclude your presentation? Is there really a science behind designing the perfect presentation? The Presentation Scientists at PGi have the answers. Check out the five elements you need to create a winning …

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Don’t Rely on the Same Old Presentation Song and Dance

Gone are the days when you were forced to use one or two options like a slide deck or a projector to relay your information. Now, we have access to the internet and to free tools that can really up your presentation game. So instead of relying on the same old presentation song and dance, consider using different and nonconventional …

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8 Ways to Avoid a Midday Productivity Crash

Productivity crashes suck. When the clock hits 2:30 pm, your eyes start to droop and you lose focus. We’ve all been there. But, there’s good news! You can prevent that midday slump in productivity. Check out these 8 ways to avoid the afternoon crash: 8 Ways to Avoid a Midday Productivity Crash from PGi 1. Prevent Crashes: Getting enough sleep …

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